There Is More To Paper
Before we started making our own paper, we were frustrated with how hard it was/is to find a good scrapbooking paper. When we did find charming paper, we usually came to the realization that there were too many patterns, not enough blenders for layering, and the main patterns were on the back so if you used the main pattern, there wouldn’t be enough blender left to use. There were also no matching background sheets so you would have to use cardstock (if you could even find coordinating colors), or buy two paper packs but then have tons of leftover paper that you can’t use because those backgrounds don’t work as blenders (Ughhhh!). All of these muddling frustrations led us to examine the paper process and what makes it simple, cute, and fulfilling for the page designer; which is all of us that actually scrapbook, create cards, or use paper in any way.
Our job as designers of paper is to make your job as the designer of your page as simple, fun, fulfilling, effective, and practical as possible. Our time in life is precious and we don’t want you wasting the time that you want to use creating, searching for other coordinating pieces to complete your project. And because of this, we spend many hours analyzing our paper and spending our time getting it right so when you use it, it comes together simply. Everything we do at Kiwi Lane- even designing paper- comes back to our mission. Simplifying the creative process.
Ultimately, this is what we discovered through that process; There is more to paper than just cute patterns. It doesn’t matter how cute a collection is if it isn’t user friendly. If it is frustrating to use then it defeats the purpose of creativity which is the fulfillment that it brings.
With all that in mind, we are super excited to share the science behind Kiwi Lane paper! Below, you will find a breakdown of what you can find in any paper kit- card, double layout, Kiwi Club- that you receive from Kiwi Lane as well as what questions our designers ask themselves when creating a practical, useable, and adorable paper. We hope that by sharing this information, you can use it to better understand the paper you buy as well as how to use that paper in your scrapbooking, card making, or anything that you can dream up!
Main Patterns: Full-color Pallet (2 Mains)
- Sets the mood for the entire layout
- What is the theme?
- What are pictures that you might use with this theme?
- Could we cohesively hit 2 themes?
- Fall & School
- Easter & Spring
- Sports & General Play
Supporting Patterns: 2-3 Sheets
- Could have full color pallet or just a few colors
- Usually geometric patterns
- Polka dots
- General patterns (not themed)
- Need to support both main patterns
- Especially important if two themes
Blenders: 6-7 sheets
- Two tones (red & white stripes)
- True Blenders (two shades of the same color)
- Blenders make layering with accessories and tiny accessories super easy.
- Blenders pop off the busy patterns adding depth & contrast for a beautiful clean look
- Patterns on patterns are busy and layers get lost in each other.
Backgrounds: 4 Color Options (Pick 2)
- Usually, we have 2 light options and 2 darker options but it depends on the paper line
- Lay mains & supporting patterns on possible colors to see which really highlight the patterns or make them pop.
- Backgrounds really ground your layout so we try to pick colors that will make all the other elements shine.
- May even lay pictures on colors to see if colors affect skin tones.
- Make sure to also make sure the background colors are available as blenders so that if you lose the color as a background, it can still be utilized as a blender in another sheet.
- Based on the theme:
- Make a list of titles, quotes, etc that work with the paper theme
- Break up the list based on memories that might be documented with the paper line
- Summer might be broken up into Beach, Sun, Pool, General, Card sentiments
- Backs of title Cards:
- Colors you may want more of depending on Designer Templates that might be used. (If doing snowmen, you may need more white)
- Additional patterns or color combinations for variety (Plaids in other colors)